Design for The University of Hong Kong’s International and JUPAS admissions booklet 2025. Both booklets follow the same design language, focusing on clarity and negative space to give potential students the most clear way to understand the information.
The cover and inner layouts of the booklet are designed to reflect the university’s recent research in A.I as well as their commitment to sustainability. A natural colour palette and custom technological graphics are used as overlays to integrate the two worlds. We also created infographics and complex table systems to make the details as accessible as possible to students looking for detailed admission information.